Conscious Creative

Bespoke content that moves, connects, & inspires

About

Conscious Creative is a leading content and editorial service provider for human-centric businesses.

We’re a small but mighty woman-owned and woman-led LLC collaborating with a network of best-in-class editorial professionals, marketing experts, freelance writers, and tech whizzes.

Our storytelling approach is deeply human-centric, prioritizing authentic narratives that connect with audiences on a meaningful level.

We understand the nuances of heart-centered and impact-driven businesses, allowing us to craft messages that align with your brand’s values.

We stay ahead of industry trends and content marketing best practices, providing forward-thinking strategies that keep our clients relevant and impactful.

Our flexible service structure accommodates businesses of all sizes, from startups to established brands, ensuring customized solutions for each client.

Connect

Meet the Founder

Founder and principal creative, Crystal Hoshaw is an accomplished editorial and content marketing specialist with more than a decade of experience in digital media.

Crystal infuses her creative process with mindfulness and balance, crafting content that feels as genuine as the audiences it serves. Her background allows her to bridge the gap between expertise and empathy, offering writing that educates, inspires, and connects.

Through her work, Crystal champions creatives in finding their voice — and using it with purpose.

Services

Tell Your Story

We develop compelling content so you can focus on your business.

Hone Your Message

We’ll help you find your voice and reach your audience with clear messaging.

Shape Your Brand

We'll hone your brand’s unique message, from tone and style to your vision and mission.

Testimonials

David K.

Crystal is a talented writer with a strong social marketing skills (under her leadership we grew social-first monthly traffic 15X to over 500K visits / month). She's also the kind of teammate we all want to work with -- hard working, humble, grateful, kind.

Tracy S.

Crystal brought a unique blend of marketing and editorial expertise to her roles, driving enormous success across SEO, content marketing, and community engagement for the business. She’s an outstanding writer and editor, and has the rare ability to effectively bridge creative content production with strategic business objectives. The quality of her work is exemplary.

Lynn P.

Crystal worked as an editor on my team for just over a year and I cannot say enough about how talented, thoughtful, and impactful she was. She is a seasoned veteran who I could trust with any project -- whether it was just complicated or highly sensitive. She is also the first to raise her hand to help solve a problem or take on something new, never shying away from extra work.

Sam C.

Crystal is a phenomenal writer and editor whose work comes across as empathetic, educational, and enlightening. Ahem, she loves alliteration, too. She’s trustworthy, able to work in a group or solo, and has a knack for developing creative, fresh ideas in a world where we can all easily feel like we’ve got nothing new to offer. She would be an incredible asset to any team.

Stephanie G.

“Crystal is an amazing writer. She helped our team write copy for our website and various marketing materials. Through her writing talents she not only was able to share the pertinent information, but also formed an enchanting and eloquent story with her words. Her help was invaluable.”

Kiera W.

Stephanie M.

“Crystal is not just a great writer, she’s a fantastic editor. She’s extremely detail-oriented and finds mistakes that others miss. I always knew I could count on her to get an article in tip-top shape before publishing. Her skills go beyond writing and editing though. She is a talented researcher, has many creative ideas and a knack for marketing. She’s always a pleasure to work with.”

Diego S.

Crystal has this rare mix of skills that makes her exceptional at what she does. Her writing is top-notch—clear, engaging, and full of personality. But it’s not just about the words; she’s also a strategic thinker who understands how to tell stories that resonate with all kinds of audiences. Whether she’s leading a project, pitching in as part of a team, or working on her own, Crystal always goes above and beyond. She doesn’t just meet expectations—she blows them out of the water.